Generative AI Hits the Mainstream: Majority of Enterprise Leaders Adopt and Plan Increased Investments Next Year

Gen AI adoption has reached a tipping point

(Outlet: Harvard Business Review) Stefano Puntoni, AI at Wharton faculty co-director, discusses the transformative potential of generative AI in marketing, shedding light on findings from a recent survey of 600 business leaders in large U.S.-based companies.Read More

AI Horizons: AI and Wellbeing

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Following the public release of ChatGPT in late 2022, Stack Overflow experienced a significant decline in daily visits by 1 million, indicating a 15% traffic reduction in four months, highlighting a shift towards automated answers and a social effect where users prefer AI-generated responses over human interaction, as discussed in the “AI Horizons” webinar series by AI at Wharton.Read More

AI in Focus: How Will AI Transform Industries and Organizations?

Two people wearing safety helmets and high-visibility jackets are working together, likely in an industrial or construction setting, with "AI in FOCUS" text overlay.

Wharton professor Bob Meyer and Wacai co-founder and president Roger Gu join Eric Bradlow, vice dean of Analytics at Wharton, to discuss how AI is changing industries and organizations, touching on real-life applications like robo-advisors, customer engagement, marketing, and more. This interview is part of a special 10-part series called “AI in Focus.”Read More