Generative AI Hits the Mainstream: Majority of Enterprise Leaders Adopt and Plan Increased Investments Next Year

Gen AI adoption has reached a tipping point

(Outlet: Harvard Business Review) Stefano Puntoni, AI at Wharton faculty co-director, discusses the transformative potential of generative AI in marketing, shedding light on findings from a recent survey of 600 business leaders in large U.S.-based companies.Read More