Researchers share their fearless attitude of an AI-integrated future during a webinar hosted by AI at Wharton. The webinar focused on “AI and Machine Creativity.”…Read More
AI Horizons: AI and Machine Creativity
Focus Areas
Driving Innovation with Generative AI: Strategies and Execution
Events Driving Innovation with Generative AI: Strategies and Execution A pivotal conference hosted by AI at Wharton and The Mack Institute for Innovation Management, gathered over 75 thought leaders from diverse sectors in the Fall of 2023 at Wharton’s Philadelphia campus to unravel the complexities and possibilities inherent in…Read More Generative AI Hits the Mainstream: Majority of Enterprise Leaders Adopt and Plan Increased Investments Next Year
(Outlet: Harvard Business Review) Stefano Puntoni, AI at Wharton faculty co-director, discusses the transformative potential of generative AI in marketing, shedding light on findings from a recent survey of 600 business leaders in large U.S.-based companies.…Read More
AI Horizons: AI and Wellbeing
Following the public release of ChatGPT in late 2022, Stack Overflow experienced a significant decline in daily visits by 1 million, indicating a 15% traffic reduction in four months, highlighting a shift towards automated answers and a social effect where users prefer AI-generated responses over human interaction, as discussed in the “AI Horizons” webinar series by AI at Wharton.…Read More
5 Ways Marketing and Sales Leaders Can Embrace GenAI
(Outlet: Harvard Business Review) Stefano Puntoni, AI at Wharton faculty co-director, discusses the transformative potential of generative AI in marketing, shedding light on findings from a recent survey of 600 business leaders in large U.S.-based companies.…Read More
AI in Focus: How Will AI Transform Industries and Organizations?
Wharton professor Bob Meyer and Wacai co-founder and president Roger Gu join Eric Bradlow, vice dean of Analytics at Wharton, to discuss how AI is changing industries and organizations, touching on real-life applications like robo-advisors, customer engagement, marketing, and more. This interview is part of a special 10-part series called “AI in Focus.”…Read More
AI in Focus: How Are AI and Robotics Redefining Productivity?
Adopting new technologies like AI and robots can drastically shift an organization’s processes from top to bottom. Wharton professor Lynn Wu joins Eric Bradlow, vice dean of Analytics at Wharton, to discuss how automation and artificial intelligence impact physical labor, productivity, and human resources. This interview is part of a special 10-part series called “AI in Focus.”…Read More
AI in Focus: How Is AI Affecting Innovation Management?
Wharton’s Christian Terwiesch and Valery Yakubovich join Eric Bradlow, vice dean of Analytics at Wharton, to discuss AI’s influence on innovation management, from risk assessment and strategy to organization and value capture. How can businesses use AI to ideate and better meet customer needs? This interview is part of a special 10-part series called “AI in Focus.”…Read More
AI in Focus: How Is AI Changing the Auto Industry?
Wharton professor John Paul MacDuffie joins Eric Bradlow, vice dean of Analytics at Wharton, to discuss AI’s impact on the auto industry, including the latest frictions between automotive and tech companies, potential for open source software, and more. This interview is part of a special 10-part series called “AI in Focus.”…Read More
AI in Focus: How Does AI Impact Education?
Wharton professor Ethan Mollick joins Eric Bradlow, vice dean of Analytics at Wharton, to discuss AI’s impact on education: How is generative AI being used by students? Should teachers embrace AI in the classroom? Their conversation touches on the latest developments in ChatGPT and other generative AI tools, and how they will affect educators and the workforce at large. This interview is part of a special 10-part series called “AI in Focus.”…Read More