Telling the Data Story Behind Video Gaming

The image shows the EA (Electronic Arts) logo on a white circular backdrop, set against a collage of video game imagery with cars, action scenes, and various characters.

The Sims, FIFA, Battlefield, Need for Speed, Star Wars: Millions of players worldwide enjoy video games like these on a variety of electronic devices. Few stop to think (unless they happen to work in the gaming industry) about the treasure-trove of customer data that is accumulated behind the scenes. Read More

A Fresh Look at Analytics

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Companies that embrace mistakes in developing a data-first strategy set themselves up for long-term success. Neil Hoyne, Chief Measurement Evangelist at Google and AI and Analytics for Business Senior Fellow offers a fresh look at analytics.Read More

Analytics, Risk and the 21st Century Supply Chain

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The business of moving goods from their point of origin to their final destination anywhere on Earth is no small task, and the risks seem to be growing. As the COVID-19 pandemic is making painfully clear, in this time of crisis, there are several challenges associated with providing caregivers with basic tools and remedies, which we all take for granted.Read More